Effective communications depends on appearance as well as content. The documents you use to present your business to the world project an image that can make or break your success. They must be good or they will either be forgotten - or worse - remembered negatively. A clean, professional, consistent look makes you stand out and creates confidence in the reader.
I use computers and page layout software such as Adobe InDesign and FrameMaker to efficiently combine text, graphics, photographs and other visual elements into documents for online distribution, production of high-quality printed documents, or for commercial printing.
A presence on the Internet is essential to maximize market exposure and customer service, enhance company image, and deliver time-sensitive information. It is the lowest cost channel for world-wide, seven days a week, 24 hour exposure.
The creation and strategic management of a successful website requires more than just posting basic information online, but it needn't take months of work or many thousands of dollars. Sometimes the simplest sites are the most effective.
I write clear, concise content that helps convert visitors into customers; use advanced software tools to produce attractive and easily navigated sites that load quickly and are compatible with common devices and web browsers; then carefully manage the submission process to achieve prominent ranking in the major search engines and build site traffic.
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